Telenstar offers to team up with on-line media and entertainment
portals. Telenstar contributes content, both free content to
attract customers and 'for sale content', to create revenue.
The media partner markets Telenstar and its content.
An example of such a partnership is with mbl.is the biggest
online news portal in Iceland. Telenstar operates a subportal
on the site, which users can enter from the main website. This
enables mbl.is to offer its readers vast content on astrology
and lifestyle related discussions, as well as selling variety
of mobile and on-line product on a revenue share basis with
Telenstar.
Sub-portal: simplified blueprint:
Telenstar maintains and hosts the sub-portal
and handles the e-commerce integration and payment relationship
with customers. The media partner provides a link on the parent
portal, promotes the new sub-portal, and assists with integration
into the design and technology environment of its portal.
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